iWAM profiling - no boxes, no labels

iWAM doesn’t put people in boxes

Why iWAM?

The iWAM profiling instrument is a unique online assessment tool designed to measure motivational and attitudinal patterns in the work-context that directly influence:

  • What you sense and experience from the world around you
  • How you interpret what you experience
  • How you behave and communicate as a result.

In other words,  iWAM helps explain, predict, and influence performance at work by assessing what you pay attention to, how you think, and how you prefer to behave.


How iWAM Profiling  Can Work For You

The iWAM profiling report shows a person’s strengths and areas of development in the work context in terms attitude and motivation.  It also shows how this person might behave in various tasks, such as administration, customer contact or managerial tasks.

Our coaches are trained and qualified to administer the iWam instrument and to coach clients to use the results to develop their careers and anticipate and deal with any issues.

For individuals, the report helps them to understand what motivates them and what makes a good day at work.  Why some tasks are “easy” and others require more effort.

For organisations, we can produce team reports combining the individual preferences to give a single report demonstrating the team’s strengths.  These reports assist teams in seeing and appreciating the diversity of strengths within the team so that points of difference are seen as strengths and managers can appreciate how to motivate individual team members and therefore be more effective as managers and leaders.


How is iWAM different to other assessments?

target-1414775_640It is targeted

The iWAM profiling tool produces unique and powerful results by focussing on metaprogramme filters.  Unlike tests that measure traits such as personality, the patterns assessed by the iWAM are context specific.  We all know people who are highly organised at work, but chaotic at home!  By keeping the context solely focussed on work the report can be highly specific, avoiding the “broad brush” approach adopted by other tools.

It improves communication

iWAM explains the implications of the results in terms of work relationships and communication For each pattern measured, iWAM recommends motivational language to be used – or avoided – for effective communication.

It shows how you are perceived by others, and how to adapt in order to be better understood

iWAM compares one’s results to a standard group (people who have taken the test in your work country) to provide invaluable information about how others actually see us.

No boxes and no letters

Unlike other tests, iWAM does not put people in boxes: each person has a unique fingerprint of motivational and attitudinal patterns.

To see extracts from iWAM reports visit “How it Works